Well this is...innovative. British Airways has come up with a unique way to judge the satisfaction of its customers -- the "happiness blanket." It's not just any blanket, of course, as its designed to determine the "meditative state" of premium cabin flyers, Bloomberg Businessweek reports.
The blanket works by using neuro-sensors to asses levels of relaxation and stress. Sensor data is transmitted to the blanket by Bluetooth and is displayed via fiber-optic LEDs woven into the wool blanket. When a person is stressed or anxious, the LEDs glow red. When the passenger is relaxed and happy, the blanket lights turn blue.
The device works by using brainwave sensors worn on a headset to measure fluctuations in passenger brain activity. This information is sent via Bluetooth to the blanket and visually communicated through color. The blanket, woven with fiber optics, changes color to from red to blue as the passenger reaches a more relaxed state.
The technology has recently been tested by volunteers on British Airways Dreamliner service from London to New York and is starting to reveal patterns about the moods of passengers at different points of the flight – when they enjoy a meal, watch a movie, or snag some shut-eye. It’s British Airways’ hope to use the findings in order to tweak services and improve the in-flight experience.
Original Post: Huffington Post
The device works by using brainwave sensors worn on a headset to measure fluctuations in passenger brain activity. This information is sent via Bluetooth to the blanket and visually communicated through color. The blanket, woven with fiber optics, changes color to from red to blue as the passenger reaches a more relaxed state.
The technology has recently been tested by volunteers on British Airways Dreamliner service from London to New York and is starting to reveal patterns about the moods of passengers at different points of the flight – when they enjoy a meal, watch a movie, or snag some shut-eye. It’s British Airways’ hope to use the findings in order to tweak services and improve the in-flight experience.
Original Post: Huffington Post
